Krillion Expands Retailer Partner Network, Adding Top Office Products Stores To Localization Index

Online shoppers can now find the product they want to purchase today at more local stores, while manufacturers and web publishers can direct their web visitors to in-stock product at more local channel partners. Krillion connects the ready-to-buy online shopper with a local purchase. 

Mountain View, CA – July 15, 2009 – Krillion™ (www.krillion.com), the company that connects online shoppers with local, in-stock product, has added the top three office supply retailers (Office Depot, Office Max and Staples) to the national storefront index covered by the Krillion Localization Engine™. The addition of approximately 3,500 office supply storefronts to its localization index means that Krillion can now provide local, in-stock availability and store location information for everything from business projectors to computers and computer equipment, copiers, espresso machines, televisions and even vacuum cleaners. These are products that shoppers typically prefer to buy locally – even if they begin their product search using online resources such as shopping engines, consumer review sites, and manufacturer websites.

“Adding these prominent, national office products and services stores to our indexing capabilities means more local purchase options for online shoppers – and local is still the preferred marketplace for the vast majority of consumers,” said Joel Toledano, CEO and co-founder of Krillion. “This is of particular interest to multi-channel retailers that are actively looking for new ways to engage local shoppers, and for manufacturers of computers and other office electronics products – companies that strive to connect ready-to-buy shoppers with in-stock product at their local retail partners.”

Krillion’s continued growth has made it the Web’s largest provider of location-specific product information. Krillion can now provide real-time availability from the majority of the 28,000 national and regional retailer storefronts within its index – comprising 186 product categories, 1,100 product brands, and 38,000 unique products. The company’s real-time StockCheck™ technology can instantly determine accurate product pricing and availability by ZIP code, making it the easiest way for its retail, manufacturer and publisher partners to connect online shoppers looking to buy from local retailers. Krillion's technology powers dealer locator product search features of leading consumer product manufacturer sites, as well as local product search for review sites and shopping engines, including Buzzillions, The Find, ShopSavvy, SuperPages, Topix, and YellowPages.com.

Useful Links

Krillion home page: http://www.krillion.com
Krillion’s blog: http://www.krillionology.com/
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Twitter: http://twitter.com/krillionology

About Krillion

Krillion is the leading local shopping search engine that provides up-to-the-minute intelligence on where specific branded products are sold, and which retailer has them in stock right now. Krillion aggregates information from partner companies and websites to create an index of products, retailers, locations and in-store stock availability for 40,000 cities across the United States. The powerful combination of Krillion’s patent-pending Krillion Localization Engine™ and its real-time StockCheck™ tool enables web-savvy shoppers to quickly find, compare and buy products near them, speeding their path to purchase and helping them take advantage of in-store pickup and other convenience services offered by multi-channel retailers. Krillion’s local product index and search engine power manufacturer and publisher websites, providing a dynamic local product search platform that helps them connect their customers with in-stock products at local retailers. Krillion was founded in February 2006 and is funded by Hummer Winblad Venture Partners and Leapfrog Ventures. For more information, visit www.krillion.com.

Krillion™, Krillion Product Locator™ and Krillion Localization Engine™ and Krillion StockCheck™ are trademarks of Krillion, Inc. All other product names and trademarks are the property of their respective owners.

Contacts:

Tim Cox | ZingPR tim@zingpr.com, 650-369-7784